TechSearch for Buyers Briefing: Find and Evaluate new IT suppliers without Sales Calls

In this Thursday Briefing, we explore an easy, quick and different way for IT buyers to find and evaluate new IT suppliers, without revealing their identify - so they don’t get inundated with sales calls.

From a buyers’ perspective, the TechSearch reverse marketing process, provides several very tangible benefits. The most obvious of these is that by expanding your search radius beyond your existing contacts, you will increase your options which will result in better buying decisions.

You will also receive qualified, well-prepared proposals from innovative IT suppliers that will make it easier to accelerate your IT projects and save time – both project time and your time!

By attending this briefing, you will:

• Get a complete understanding of how the “reverse marketing” process works from both the perspective of a buyer and a vendor
• Review a recent case study (related to MDR), including the buyers’ requirements, the total responses, reject and acceptance patterns and the substantial variance in indicative prices
• Find out how we source and select the vendors to respond to buyer searches for practically any IT solution
• Be able to ask questions so you can appreciate how this process will benefit you by enabling you to receive preliminary proposals from new IT suppliers, of which you are currently unaware and which you cannot get from Google, G2 or Gartner.
• Enter an open discussion with your peers – other IT Buyers just like you, to learn how they plan to take advantage of this approach to source better quality, more innovative or lower cost IT solutions.